Skip to content

Search

Latest Stories

WTTC, UNWTO sign MOU for global tourism collaboration

This agreement strengthens global cooperation between public and private sectors

WTTC, UNWTO sign MOU for global tourism collaboration

In a "historic" first, the World Travel & Tourism Council (WTTC) and the World Tourism Organization of the United Nations (UNWTO) signed a memorandum of understanding at the G20 Ministerial meeting in Goa, India. This agreement, signed by WTTC president & CEO Julia Simpson and UNWTO secretary-general Zurab Pololikashvili, aims to strengthen cooperation between the global public and private sectors, UNWTO said in a statement.

According to the statement, the MOU focuses on advancing collaboration at the global level to promote job creation, talent development, and business opportunities in the travel and tourism industry worldwide.


“Through the signing of a historic new MOU, WTTC and UNWTO embark on a new chapter of collaboration together, uniting our expertise to pave the way for a prosperous future for the travel & tourism sector,” said Simpson of WTTC. “Together, we can create a powerful synergy that will shape the global landscape, opening doors to endless opportunities and benefiting travelers, businesses, and destinations alike.”

“We are only stronger if we work together to respond to the interconnected challenges facing our sector,” said Pololikashvili. “Strong public-private partnerships are the foundation to transform tourism and build resilience, and consolidating our partnership with WTTC will achieve exactly what we need—joining efforts to build a better future through tourism.”

The WTTC and UNWTO are partnering to promote tourism globally, focusing on skills, innovation, entrepreneurship, investment, sustainability, and resilience. They prioritize community empowerment and inclusion, collaborating on crisis preparedness, management, and recovery, drawing from lessons learned during the COVID-19 pandemic, the statement added.

More for you

Trump's “Big, Beautiful Bill” comes into Law
Photo by Samuel Corum/Getty Images

Trump signs ‘Big, Beautiful Bill’ into law

Summary:

  • The One Big, Beautiful Bill Act became law on July 4 after President Trump signed it at an outdoor rally.
  • The association said the bill offers tax relief, reinvestment incentives, and financial clarity for small businesses.
  • India raised concern over the proposed 1 percent U.S. tax on remittances by non-citizens.

THE ONE BIG, Beautiful Bill Act became law on the Fourth of July after U.S. President Donald Trump signed it during an outdoor ceremony that resembled a political rally. AAHOA welcomed the signing, calling it a step forward for small business owners, particularly hotel operators nationwide.

Keep ReadingShow less
Salamander D.C. Joins Preferred Hotels’ Legend Collection
Photo credit: Salamander Collection

Salamander D.C. joins Preferred’s Legend Collection

Summary:

  • The 373-key Salamander Washington, D.C. joined Preferred Hotels & Resorts’ Legend Collection after a full renovation.
  • The hotel is part of Salamander Hotels & Resorts, led by founder and CEO Sheila Johnson.
  • Preferred Hotels & Resorts is the largest independent hotel brand, with more than 600 properties in 80 countries.

SALAMANDER WASHINGTON, D.C., located on the city’s southwest waterfront, joined Preferred Hotels & Resorts’ Legend Collection. The 373-room hotel recently completed a property-wide renovation that includes updated communal spaces, redesigned guest suites, a two-level Salamander Spa and Dōgon by Kwame Onwuachi.

Keep ReadingShow less
WTH Conference Returns to Los Angeles July 17

WTH conference returns to L.A. on July 17

Summary:

  • The 2025 Women in Travel & Hospitality Conference returns to Los Angeles on July 17.
  • The event gathers women in travel, tourism, hospitality, investment, wellness, and lifestyle.
  • It also will mark the launch of the new Travel Industry Executive Women’s Network website.

THE 2025 WOMEN in Travel & Hospitality Conference, hosted by the Travel Industry Executive Women’s Network and supported by the Boutique Lifestyle Lodging Association, will return to Los Angeles, California, on July 17. The event brings together women from around the world working in travel, tourism, hospitality, investment, wellness and lifestyle.

Keep ReadingShow less
ExStay Washington DC

Third regional ExStay workshop set for D.C.

Summary:

  • ESLA and Kalibri will hold the third ExStay workshop on July 30 in Washington, D.C., following sessions in Atlanta and Dallas.
  • The event will feature experts from brands, operators, data firms and advisory groups.
  • Sessions will cover investment and include Q&As on developing, renovating, converting and operating extended stay assets.

THE EXTENDED STAY Lodging Association and Kalibri Labs will host the third quarterly ExStay workshop on July 30 in Washington, D.C., following earlier sessions in Atlanta and Dallas. The event will bring together extended stay lodging executives for networking.

Keep ReadingShow less
Deloitte value-seeking report 2025

Study: Consumers seek value over low prices

Summary:

  • Consumers are prioritizing value over low prices, pushing brands—including hotels—to adapt, Deloitte finds.
  • Economic uncertainty and inflation are driving caution and shifting views on pricing and spending.
  • Value-seeking by generations: 49 percent of Gen X, 43 percent of Boomers, 40 percent of Millennials and 44 percent of Gen Z.

AMID ECONOMIC UNCERTAINTY and inflation, U.S. consumers are prioritizing value over low prices, favoring brands with added benefits, according to a Deloitte study. This shift is reshaping the market as companies, including hotels, adapt to changing expectations.

Keep ReadingShow less