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CoStar: U.S. hotel performance sees YOY dip on New Year’s Eve

Miami's occupancy saw the largest year-over-year increase, up 3.9 percent to 79.6 percent

CoStar: U.S. hotel performance sees YOY dip on New Year’s Eve

U.S. HOTEL PERFORMANCE increased compared to the prior week, but year-over-year comparisons were unfavorable due to the conclusion of the comparable week from 2022 (Dec. 25 to 31), which included New Year's Eve, according to CoStar. Key performance metrics, including occupancy, ADR, and RevPAR, all saw increases compared to the previous week.

Occupancy rose to 50.1 percent for the week ending Dec. 30, up from the previous week's 43.9 percent but reflecting a year-over-year decrease of 7.1 percent. ADR declined to $163.58, compared to the prior week's $131.97, marking a 2.8 percent decrease from the previous year. RevPAR increased to $82.1, compared to the prior week's $57.9, indicating a 9.7 percent drop from the corresponding period in 2022.


Among the top 25 markets, Miami experienced the largest year-over-year increase in occupancy, up 3.9 percent to 79.6 percent. The market's performance was influenced by the Capital One Orange Bowl and New Year's Eve weekend.

Anaheim recorded the highest gains in ADR, increasing by 11.9 percent to $219.71, and RevPAR rose by 12.5 percent to $160.25. The steepest RevPAR declines occurred in Las Vegas, down 28.3 percent to $112.79, and Nashville, down 27 percent to $80.19.

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Hilton Launches ‘Diamond Reserve’ in Hilton Honors Loyalty Program
Photo Credit: Hilton

Hilton launches ‘Diamond Reserve’ loyalty level

Summary:

  • Hilton introduced Diamond Reserve, its top Honors tier for frequent travelers.
  • Diamond Reserve requires 80 nights and $18,000 in annual eligible spend.
  • The company also lowered requirements for its two existing elite tiers.

HILTON WORLDWIDE HOLDINGS introduced Diamond Reserve, a top tier in Hilton Honors loyalty program that will debut in January. It includes perks such as a Confirmable Upgrade Reward at booking, guaranteed 4 p.m. late checkout and 24/7 customer service.

Meanwhile, Hilton is lowering requirements for its two existing elite tiers, the company said in a statement. Beginning in 2026, Gold will require 25 nights instead of 40 and Diamond 50 instead of 60. Existing benefits, including room upgrades, food and beverage credits and lounge access, remain unchanged.

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