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STR: Presidents’ Day boosts U.S. hotel performance in week of Feb. 19

None of STR's top 25 markets recorded an occupancy increase over 2019

STR: Presidents’ Day boosts U.S. hotel performance in week of Feb. 19

U.S. HOTEL PERFORMANCE increased in the third week of February mainly due to Presidents’ Day weekend, according to STR. The data research firm also reported improvement for the week compared to 2019.

Occupancy was 59.1 percent for the week ending Feb. 19, up from 54.6 percent the week before and down 8.4 percent for the same period in 2019. ADR was $140.11 for the week, increased from $133.72 the week before and up 8.4 percent from two years ago.


RevPAR was $82.87 for the week, up from $73 the week before and down just 0.8 percent from the same period two years ago.

Norfolk/Virginia Beach recorded the only occupancy increase among STR's top 25 markets in the third week of February, up 5.7 percent to 55 percent, over 2019.

According to the report, Miami posted the highest ADR increase during the period, increased 28 percent to $347.48, followed by Super Bowl LVI host, Los Angeles, which was up 26.4 percent to $225.07.

San Francisco/San Mateo experienced the largest occupancy decrease, down 29.9 percent to 54.3 percent, from 2019.

The steepest RevPAR deficits were in San Francisco/San Mateo, dropped 42.6 percent to $95.16, followed by Houston, dipped 31.1 percent to $53.14.

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US Extended-Stay Hotels Outperforms in Q3

Report: Extended-stay hotels outpace industry in Q3

Summary:

  • U.S. extended-stay hotels outperformed peers in Q3, The Highland Group reported.
  • Demand for extended-stay hotels rose 2.8 percent in the third quarter.
  • Economy extended-stay hotels outperformed in RevPar despite three years of declines.

U.S. EXTENDED-STAY HOTELS outperformed comparable hotel classes in the third quarter versus the same period in 2024, according to The Highland Group. Occupancy remained 11.4 points above comparable hotels and ADR declines were smaller.

The report, “US Extended-Stay Hotels: Third Quarter 2025”, found the largest gap in the economy segment, where RevPAR fell about one fifth as much as for all economy hotels. Extended-stay ADR declined 1.4 percent, marking the second consecutive quarterly decline not seen in 15 years outside the pandemic. RevPAR fell 3.1 percent, reflecting the higher share of economy rooms. Excluding luxury and upper-upscale segments, all-hotel RevPAR dropped 3.2 percent in the third quarter.

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