Skip to content
Search

Latest Stories

Stonebridge Cos., Red Roof join AHLA’s ‘Safe Stay’ program

Enhanced cleaning policies, social distancing guidelines and use of personal protection equipment included

STONEBRIDGE COS. OF Denver, led by Navin Dimond, president and CEO, has joined numerous other hotel companies around the country as part of American Hotel & Lodging Association’s “Safe Stay” initiative. Red Roof is joining the movement, too, with its RediClean program.

In the early days of the COVID-19 pandemic, Dimond said the company would update its operational guidelines according to recommendations from local and national health authorities. AHLA’s Safe Stay offers those guidelines, he said.


“Safe Stay will change hotel industry norms, behaviors and standards across all brands to ensure our hotel guests and team members are confident in the cleanliness and safety of hotels as travel increases,” Dimond said. “This initiative represents a new level of focus and transparency for an industry already built on cleanliness.”

Safe Stay includes guidelines for social interactions and workplace protocols as well.

“Safe Stay was developed specifically to ensure enhanced safety for hotels guests and employees. While hotels have always employed demanding cleaning standards, this new initiative will ensure greater transparency and confidence throughout the entire hotel experience,” said Chip Rogers, AHLA president and CEO. “The industry’s enhanced hotel cleaning practices, social interactions, and workplace protocols will continue to evolve to meet the new health and safety challenges and expectations presented by COVID-19.”

Red Roof’s RediClean program, like Safe Stay, aims to restore the traveling public’s confidence as government restrictions begin to ease.

“Red Roof is ready to welcome guests back, who have been sheltering in place” said Andrew Alexander, Red Roof president. “The Red Roof RediClean program is our commitment to enhanced cleaning, providing guests with the confidence they deserve as they once again begin to road trip throughout the country.”

Some RediClean protocols include a focus on extra cleaning of high-touch points in common areas, such as doorknobs, elevator buttons, front desks, stairwell handrails and gate handles. Red Roof housekeepers will clean and sanitize high-touch areas up to four times a day.

In the guestrooms, special attention will be given to sanitizing TVs, remote controls, tables, doorknobs, light switches, desks, phones, keyboards, toilets, faucets and sinks. The frequency of cleanings depends on guest requirements.

In jurisdictions where facemasks are required for anyone in public places where social distancing is not possible, Red Roof guests will be required to wear masks in lobbies, indoor corridors, vending rooms, laundry rooms and other common areas. In places where the masks are not required by law, Red Roof will still encourage their use by guests.

Housekeeping staff members are highly encouraged to wear gloves while working. All Red Roof employees are required to follow safety measures recommended by the Centers for Disease Control and Prevention, including:

  • Cleaning hands often with soap and water for at least 20 seconds
  • Avoiding close contact by putting distance between each other
  • Cleaning and disinfecting by continually practicing good hygiene and using hand sanitizer (provided at all properties) that contains at least 60 percent alcohol
  • Staying home if demonstrating symptoms of illness
  • Well-being checks of all employees, including physical temperature checks, should be carried out when required by law

Radisson Hotel Group and Red Lion Hotels Corp. also recently announced new cleaning protocols connected to Stay Safe.

More for you

AAHOACON25 ન્યૂ ઓર્લિયન્સમાં 15-17 એપ્રિલ 2025 દરમિયાન યોજાશે

AAHOACON25 ન્યૂ ઓર્લિયન્સમાં 15-17 એપ્રિલ દરમિયાન યોજાશે

AAHOA 2025 AAHOA કન્વેન્શન એન્ડ ટ્રેડ શો માટે તૈયારી કરી રહ્યું છે, જે 15 થી 17 એપ્રિલના રોજ ન્યૂ ઓર્લિયન્સમાં નક્કી કરવામાં આવ્યું છે. "નવા વિચારો, નવી તકો, ન્યુ ઓર્લિયન્સ" થીમ આધારિત આ ઇવેન્ટમાં ત્રણ દિવસનું શિક્ષણ, નેટવર્કિંગ અને ટ્રેડ શો છે.

આધ્યાત્મિક નેતા ગુરુદેવ શ્રી શ્રી રવિશંકર AAHOACON25 ના જનરલ સેશનમાં મુખ્ય વક્તા હશે, એમ AAHOA એ એક નિવેદનમાં જણાવ્યું છે.

Keep ReadingShow less
David Wahba, Stonebridge Cos. VP of Sales, at a luxury resort property in 2025
Photo credit: Stonebridge Cos.

Wahba is Stonebridge’s VP of sales luxury, lifestyle

David Wahba to Lead Stonebridge’s Luxury Sales Strategy

David Wahba is now vice president of sales for luxury, lifestyle and resort properties at Stonebridge Cos. In this role, he will oversee sales strategy for the company’s luxury portfolio.

Wahba brings more than 25 years of hospitality experience, Stonebridge said in a statement.

Keep ReadingShow less
Revival Hotels and Stayntouch cloud PMS partnership announcement 2025

Revival Hotels implements new PMS

How Revival Hotels Enhances Operations with Stayntouch’s Cloud PMS

HOTEL MANAGEMENT FIRM Revival Hotels is working with Stayntouch to provide its cloud-based property management systems to Revival’s independent portfolio. Revival is led by Founder and CEO Saxton Sharad.

Revival will receive automated software with flexibility and an interface its team can adopt to improve daily operations, the companies said in a joint statement.

Keep ReadingShow less