Skip to content
Search

Latest Stories

Peachtree Group and partners collaborate on 257-room Gulf Coast project

The Alabama hotel is slated for completion in the summer of 2025

Peachtree Group and partners collaborate on 257-room Gulf Coast project

DD PARTNERS, PEACHTREE Group, and Woodbine Development are collaborating on Embassy Suites Gulf Shores, a resort with a Gulf of Mexico view located in tourism spot in Alabama. DD Partners and Woodbine lead the development and asset management of the 8-story joint venture project, with Peachtree overseeing resort operations.

The project is currently in progress and is expected to be completed in the summer of 2025, the companies said in a joint statement.


The 8-story property will feature 257 all-suite beachfront guestrooms, along with 13,620 square feet of enclosed meeting and pre-function space, including a 7,800-square-foot ballroom, the statement said. The resort will also feature a 3-story parking garage and 7,618 square feet of leasable retail space.

"The Gulf Shores region has maintained strong appeal for leisure travelers due to its natural beauty and numerous attractions," said Ron Durham, co-founder of DD Partners. "The amenities of this destination are tailored to further enhance this appeal. Moreover, given the success of local meetings and events, we anticipate that Embassy Suites Gulf Shores will become a sought-after destination for business and special events travelers."

DD Partners, a joint venture between Durham and Ron Day, focuses on commercial real estate development in the Florida/Alabama Gulf Coast.

"We're excited to see Embassy Suites breaking ground in Gulf Shores," said Robert Craft, Gulf Shores mayor. "This aligns with the transformative vision we set in motion with Vision 2025. Having a top-tier, full-service hotel with substantial conference facilities in the heart of our beach district will bolster our shoulder seasons, provide year-round support for local businesses, and act as a catalyst for elevated redevelopment in this area."

"We're committed to advancing this development with our partners and introducing the Embassy Suites brand to the Gulf Shores community," said Greg Friedman, Peachtree Group CEO and managing principal. "As its operator, we anticipate its location and all-suite offerings will establish it as a standout performer in its segment, providing a compelling value proposition for travelers in the region."

The property is near the beach, next to the city's $15 million beachfront project completed in 2018. Nearby attractions include Gulf State Park, the Wharf at Orange Beach, Tanger Outlets, golf courses, and sports complexes in Foley. PFVS is the designated architect, while Robins & Morton is the contractor for the project.

In October, Peachtree Group's credit division closed $556 million in loan originations, constituting half of the $1.1 billion deployed by the company this year. The remaining $526 million was allocated for acquiring five hotels and commencing three new hotel development projects. The company also inaugurated five hotels that were under construction as of September, including the Home2 Suites by Hilton in Chandler, Arizona.

More for you

AAHOALending.com લોન્ચ 2025

AAHOA, બ્રિજ AAHOALending.com લોન્ચ કરે છે

AAHOA અને બ્રિજે AAHOALending.com ને AAHOACON 2025 માં રજૂ કર્યું

AAHOA અને બ્રિજે AAHOALending.com લોન્ચ કર્યું, જે હોસ્પિટાલિટી પર કેન્દ્રિત ડિજિટલ ધિરાણ પ્લેટફોર્મ છે. તે AAHOA સભ્યોને 150 થી વધુ ધિરાણકર્તાઓની ઍક્સેસ પ્રદાન કરે છે, જેમાં વધુને વધુ લોકોને નિયમિતપણે ઉમેરવાની યોજના છે, આ પ્લેટફોર્મ વપરાશકર્તાઓને ધિરાણ વિકલ્પોની તુલના કરવાની, શ્રેષ્ઠ દરો અને સુરક્ષિત ભંડોળ શોધવાની મંજૂરી આપે છે.

કોફાઉન્ડર અને CEO રોહિત માથુરની આગેવાની હેઠળના બ્રિજને ક્લબ બ્લુ ઇન્ડસ્ટ્રી પાર્ટનર તરીકે નિયુક્ત કરવામાં આવ્યા છે, જે AAHOAના પ્રોગ્રામમાં સર્વોચ્ચ સ્તર છે, તેના 300 ભાગીદારોમાંથી માત્ર 12 જ લાયકાત ધરાવે છે, એમ બંનેએ સંયુક્ત નિવેદનમાં જણાવ્યું હતું.

Keep ReadingShow less
2025માં મંદીની સંભાવના 50 ટકા : HAMA સર્વે

2025માં મંદીની સંભાવના 50 ટકા : HAMA સર્વે

HAMA 2025 સર્વે: 49% મેનેજર્સ મંદીની આશંકા ધરાવે છે

હોસ્પિટાલિટી એસેટ મેનેજર્સ એસોસિએશનના સ્પ્રિંગ 2025 ઇન્ડસ્ટ્રી આઉટલુક સર્વેક્ષણમાં અંદાજે 49 ટકા ઉત્તરદાતાઓ 2025 માં અમેરિકામાં મંદીની અપેક્ષા રાખે છે, જે 2024ના પાનખર સર્વેક્ષણમાં 19 ટકાથી વધુ છે. ટોચની ત્રણ ચિંતાઓ માંગ, ટેરિફ અને DOGE કટ અને વેતનમાં વધારો વચ્ચેનો જોડાણ છે.

HAMA સર્વેક્ષણમાં જાણવા મળ્યું છે કે લગભગ 55 ટકા ઉત્તરદાતાઓએ તેમની વર્તમાન વ્યૂહરચનાના ભાગ રૂપે બ્રાન્ડ અથવા મેનેજમેન્ટ ફેરફારો કર્યા છે અથવા કરવાની યોજના બનાવી છે.

Keep ReadingShow less
AAHOA Bridge AAHOALending 2025

AAHOA, Bridge launch AAHOALending.com

AAHOA and Bridge Unveil AAHOALending.com at AAHOACON 2025

AAHOA AND BRIDGE launched AAHOALending.com, a digital lending platform focused on hospitality. It offers AAHOA members access to more than 150 lenders, with plans to add more regularly, while allowing users to compare financing options, find the best rates and secure funding.

Bridge, led by Cofounder and CEO Rohit Mathur, has been named a Club Blue Industry Partner, the highest level in AAHOA’s program, with only 12 of its 300 partners qualifying, the duo said in a joint statement.

Keep ReadingShow less
HWIC WHLA partnership 2025

HWIC joins WHLA to support industry women

HWIC Becomes WHLA’s 34th Member in 2025

THE HOSPITALITY WOMEN’S Innovation Council recently joined as the 34th member of the Women in Hospitality Leadership Alliance to support women and underserved communities across the industry. The council will encourage women to take part in the messaging, programs and initiatives shared by all WHLA groups.

WHLA was founded in 2021 as a consortium of organizations working to advance women in hospitality.

Keep ReadingShow less
CJ Media WHLA media training event for women in 2025

CJ Media, WHLA launch media training for women in hospitality

CJ Media & WHLA Empower Women with Media Training in 2025

CJ MEDIA SOLUTIONS LLC and the Women in Hospitality Leadership Alliance will provide quarterly media training to help advance women in hospitality. The program, offered to the alliance’s participating organizations, will draw on experienced media and PR professionals to deliver guidance across interviews, video, podcasts and live panels.

Each session will be archived for alliance members to access anytime, the duo said in a statement.

Keep ReadingShow less