Ed Brock is an award-winning journalist who has worked for various U.S. newspapers and magazines, including with American City & County magazine, a national publication based in Atlanta focused on city and county government issues. He is currently senior editor at Asian Hospitality magazine, the top U.S. publication for Asian American hoteliers. Originally from Mobile, Alabama, Ed began his career in journalism in the early 1990s as a reporter for a chain of weekly newspapers in Baldwin County, Alabama. After a stint teaching English in Japan, Ed returned to the U.S. and moved to the Atlanta area where he returned to journalism, coming to work at Asian Hospitality in 2016.
KABANI HOTEL GROUP compiles a biweekly guide to hospitality research to help hotels navigate the financial crisis caused by the COVID-19 pandemic. One of its more recent issues provides an overview of the hotel capital market and finds they are becoming tighter but with some hopeful signs.
Kabani’s Hotel Resource Guide III, citing several sources, says the threat of delayed or defaulted payments related to the downturn is making capital markets tighter. The Mortgage Credit Availability Index published by the Mortgage Bankers Association fell 16.1 percent in March, for example.
“Thus, despite the barrage of articles online urging you to refinance, this option might be more difficult during this time,” the report says. “Borrower's now need to demonstrate how they are ‘effectively managing their current assets’ during the pandemic. They must present their cost control and loss prevention incentives.”
Fewer commercial mortgage backed securities loan lenders are willing to shoulder the risk of accepting hotel mortgages, and as the risks passes to primary lenders it could lead to higher interest rates for those seeking to refinance.
“On an uplifting note, we are seeing more financial institutions seeking to capitalize on the various opportunities which this economic situation has presented. J.P Morgan and Blackstone Group, just to name a few, are raising significant capital to provide in the current market,” the report said. “We may see stronger refinancing opportunities soon.”
The report also lists various financing options, including loans through the Small Business Administration’s Paycheck Protection Program, part of the federal stimulus package.
“With the constant changes occurring every week pertaining to the situation and our economy, we urge you to stay up to date with reputable news channels and listen to industry experts to inspire your decision-making,” the report says. “This is a troubling time indeed, but it is not the first time our economy faces a hindrance on this scale. Be cautious. Be patient, and we will recover to once again flourishing economy.”
Sonesta launched Americas Best Value Studios, an extended-stay version of ABVI.
The model targets owners seeking limited front desk and housekeeping.
The brand meets demand for longer-term, value-focused stays.
SONESTA INTERNATIONAL HOTELS Corp. launched Americas Best Value Studios by Sonesta, an extended-stay version of its franchised brand, Americas Best Value Inn. The model targets owners seeking limited front desk and housekeeping, optional fitness center and lobby market along with standard brand requirements.
The brand aims to address the growing demand for longer-term, value-driven accommodations, Sonesta said in a statement.
"Americas Best Value Studios by Sonesta represents a strategic evolution of our trusted Americas Best Value Inn brand," Keith Pierce, Sonesta’s executive vice president and president of franchise development, said. "We are expanding our offerings to directly address the increasing demand within the extended-stay segment, providing a practical solution for travelers seeking longer-term lodging at value. This new brand type allows our local franchised owner-operators to tap into a growing market while maintaining the community-focused experience that Americas Best Value Inn is known for."
ABVI has a majority presence in secondary and tertiary markets, the statement said.
The extended-stay brand’s operational model features a front desk, bi-weekly housekeeping, on-site laundry and pet-friendly accommodations, Sonesta said. Guests can also earn or redeem points through the Sonesta Travel Pass loyalty program.
In August, Sonesta named Stayntouch its preferred property management system after a two-year review of its ability to support the company’s franchise model. The company operates more than 1,100 properties with more than 100,000 rooms across 13 brands on three continents.
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