Hilton, Calm to enhance in-room wellness

HILTON WORLDWIDE HOLDINGS is working with Calm, a mental health company, to enhance guest wellness by integrating Calm’s content into its Connected Room Experience, available in more than 2,400 hotels worldwide. Hilton’s Connected Room will feature Calm’s wellness content, expanding customization and innovations like Digital Key and health-focused concepts.

Hilton guests can stream free guided meditations, sleep stories and mindfulness exercises on their in-room TV starting next month, the companies said in a joint statement.

“At Hilton, we believe every stay should offer an opportunity to feel better—mind and body—while you’re with us and beyond,” said Amanda Al-Masri, Hilton’s vice president for wellness. “Our partnership with Calm is an exciting step in redefining travel by providing guests with accessible tools to relax, reset, and feel invigorated throughout their stay. By integrating mindfulness into the stay, we help guests recharge and leave feeling refreshed.”

Calm, known for its sleep and meditation app, offers content to reduce stress and improve mental clarity, the statement said.

Fergal Walker, Calm’s vice president of partnerships, said travel is about how you feel, not just the destination.

"By integrating Calm into Hilton's Connected Room Experience, we're meeting travelers where they are with mindfulness and sleep content they’ll enjoy—whether dealing with jet lag, prepping for a big meeting, or unwinding on a family vacation,” he said. “Together with Hilton, we're making it easier for people to find moments of peace and restoration, even when they're away from home."

The global consumer wellness market is now worth $1.8 trillion, with the U.S. market growing 10 percent year-over-year to $480 billion, according to McKinsey’s 2024 Future of Wellness report. Sleep remains a key focus, as 82 percent of U.S. consumers prioritize wellness, ranking sleep as the second-highest unmet need in health and wellness.

Hilton reported a net income of $505 million in the fourth quarter of 2024 and $1.54 billion for the year, with systemwide comparable RevPAR up 3.5 percent on higher occupancy and ADR.