GuestTouch, HotelKey integrate platforms for hotels

GUESTTOUCH AND HOTELKEY are integrating their products to provide services to hotel guests from check-in to check-out. The companies say the partnership will provide a more seamless experience, with personalized, pre-arrival or check-in texts and emails, a personalized digital concierge page and upsell, as well as a feedback/reviews management system with an integrated reviews response system.

Both GuestTouch’s guest reviews and messaging system and HotelKey’s cloud-based property management system are AI-ready, according to HotelKey. HotelKey's PMS manages the end-to-end guest journey while GuestTouch's system helps hotels boost operational efficiency, control online reputation and provide a personalized guest engagement. The integration of the two systems allows hotels that register for either service to expand more easily to include the other service as well, the companies said.

"Our partnership with HotelKey is a natural fit," said Pinak Soni, CEO of GuestTouch. "As hotels increasingly seek effective solutions to manage the end-to-end guest journey and provide exceptional service, HotelKey is at the forefront of innovation in the hospitality industry. Together, we aim to streamline their operations and provide a more personalized guest journey.”

HotelKey's cloud-based PMS is designed to improve hotel operations, including front desk, accounts receivable, housekeeping and maintenance, retail and inventory management. The system also integrates with third-party OTAs and on-premise systems, allowing hotel owners, managers and staff to manage their properties from any device, including desktop, tablet or mobile.

"HotelKey is thrilled to be partnering with GuestTouch, the leading automated guest engagement and reviews platform," said Aditya Thyagarajan, HotelKey co-founder and president. "Our two companies share a commitment to providing hoteliers with the tools they need to deliver exceptional service and elevate the guest experience. Together, we will continue to revolutionize the guest and hotelier's experience, making it easier for hoteliers to connect with guests and deliver the personalized service they expect."

Both companies have been a common platform for the AAHOA award-winning sister properties, Lexen Hotel North Hollywood and Lexen Hotel in Newhall, California. The HotelKey and GuestTouch integration allows for automating guest communication, managing brand reputation and monitoring guest satisfaction.

In April, HotelKey added its central reservation system to an already existing portfolio of its products for Extended Stay America.  ESA already uses a portfolio of HotelKey products across its properties, including HotelKey’s property-management system since 2018 and call center module since 2020, HotelKey said in a statement.